Like the content quality tab, this tab will also look the same no matter what content type you’re viewing. Here you’ll see:
“No” responses per 1,000 visitors
“Yes” & “No” count
This is the percentage of visitors who answered “No” to the question “Did you find what you’re looking for on this webpage?” For example, if 10 visitors answered, and 5 of them said no, your No rate is 50%.
You’ll see there are 2 charts here representing this number: the last full month along with the percentage over the last 6 full months.
While 50% of respondents may have said no, it’s important to know what portion of your audience that represents. If your audience is 10,000 visitors over the last full month, that's not too bad. If your audience is 100 visitors over the last full month, that’s a bigger concern. To the right of this percentage we show you the No’s/1,000 over the last 6 full months.
We have also included a few additional metrics here:
Yes and No Counts
Full number of responses